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WHY...

 

We love fashion; at the same time, we understand the impact the fashion industry has on our planet, people, and animals.

 

More and more frequently, we hear about sustainability, and for anyone passionate about fashion like us, this word has become part of our everyday life. Sustainability is a topic that is gaining more attention from the audience every day; it becomes increasingly attentive to conscious choices when we are thinking to add a daywear or a statement piece to our wardrobe. 

 

However, we understand that finding sustainable products that fit our styles might not always seem easy. In many cases, we were told sustainable fashion brands are not available in our countries, or it might be challenging for us to understand the "level" of ethics of a brand, or on the other hand, the best known sustainable brands could often be costly. Yet, this does not mean that there is not enough supply, in fact, the sustainable fashion market is growing fast worldwide, and you can find practically everything.

 

Knowing the view from the consumers; moreover, getting in touch with the community of local designers made us realize what their priorities and obstacles faced: hence the need to give a choice, still missing at the time, to the traditional online shopping, that could have a lower environmental impact while also focusing on styles and to the user experience in general. The existing platforms do not focus on attention to detail, so we decided to fill this gap to connect the different parties to aggregate a sustainable-fashion community.

 

HOW...

Beyond Nice, an invite-only platform, is the destination for those who want to discover and buy new brands and products that are committed to sustainability. First and foremost, transparency is critical, although Beyond Nice conducts independent study and takes information from public records, certifications and other organizations. So no need to do the job yourself when shopping, Beyond Nice verifies it for you.

 

We are dedicated to making the most ethical brands more accessible. 

 

To create a sustainable fashion guide with everything you need to know to build an eco-conscious wardrobe with confidence. 

 

Beyond Nice curated ethical and sustainable clothing brands, starting from Hong Kong, to helping consumers save time while making the right choice. We start with fashion and accessories. The list is constantly growing to cover other categories to encourage people to move away from mindless consumerism.

 

OUR PRIDE... 

 

To promote brands putting effort into their sustainable design in terms of production method and materials choice. We stand for workers' rights worldwide, living wages, and safe working conditions, as well as no unnecessary harm to animals. 

 

To make sustainable fashion mainstream. We understand that the new generations are increasingly conscious of brands' values and the impact of their purchases. Their unique lifestyle and experience are reshaping the economy and finally forcing most companies to evolve the business model for the coming decades.

 

To educate, inspire, engage, and uplift the voices of local communities by locating ethical designers and brands; and discovering the hundreds of individual thrifting shops to make sustainable shopping easy for the consumers.

 

To connect people with brands doing fashion differently. 

 

To give our audience the power to make better choices as an informed, ethical fashion lover. Make choices that reflect your commitment to doing better for the planet, people, and animals. Make choices that create a sustainable future in fashion. 

 

Our GOAL...

To use the power of consumers' choices to make fashion fair and sustainable.